Anti-counterfeit · Track & Trace

One solution for all your supply chain challenges.

Ashol is Bangladesh's first end-to-end anti-counterfeit and supply-chain track-and-trace platform — built to shut out counterfeiters at every level and give you complete, real-time visibility from factory to shelf.

What we do

Through-and-through digital solutions.

Ashol is the first Bangladeshi organization to provide anti-counterfeit and end-to-end supply-chain track-and-trace solutions — dedicated to immobilizing supply-chain disruptors at every level with complete, digital-first infrastructure.

Efficient

Seamless integration and collaboration across all your systems — with no impact on your productivity.

Cost-effective

Low-cost operation with almost zero effect on your business revenue or product pricing policy.

Zero admin overhead

Self-sustaining, fully automated and data-driven — requiring close to zero administrative supervision.

Tailor-made

Through-and-through tailor-made solutions to suit any compliance requirement or standard your business needs.

Real-time monitoring

Real-time data monitoring and decision-making at your disposal — anywhere and anytime.

Support

1 hour to respond to any ticket and 24 hours to resolve any issue — or it's on the house.

Our solutions
01 — Anti-counterfeit

Bangladesh's first enterprise-grade product authentication platform.

Each individual product is securely marked at the factory or warehouse with an AVS (Ashol Verified Seal) — a unique, encrypted digital identity designed to be tamper-proof and non-replicable.

Through the Ashol mobile app, stakeholders and consumers can instantly verify a product's authenticity and confirm whether it comes from the original manufacturer or an authorized importer. The result: stronger brand protection, higher consumer trust, and a new standard for transparency and accountability across the supply chain.

What is AVS? The Ashol Verified Seal is a tamper-resistant, encrypted digital identity assigned at the unit level to every product. It enables real-time authentication, anti-cloning protection, and end-to-end traceability — so each item can be uniquely identified, verified, and tracked throughout its lifecycle.

AVS vs a normal QR code

Normal QR
AVS
Can be copied
Cannot be cloned
Static
Encrypted & dynamic
No backend validation
Real-time backend verification
No ownership proof
Manufacturer / importer validation
No tracking
Full electronic audit trail
02 — Track & Trace

Supply chain intelligence, end to end.

Ashol's Supply Chain Intelligence provides end-to-end visibility, control, and insight across the entire product journey — from production to point of sale. By assigning a secure digital identity to every unit and capturing real-time movement data at each touchpoint, businesses can monitor, analyze, and optimize their supply chains with precision.

Our platform turns raw supply-chain events into actionable intelligence — helping brands detect anomalies, prevent diversion, reduce losses, ensure compliance, and respond to risks proactively. With Ashol, supply chains are no longer opaque or reactive; they become transparent, data-driven, and resilient.

Ashol vs traditional IMS & WMS

Normal IMS & WMS
Ashol Track & Trace
Reactive
Proactive & predictive
No protection from cloning
Encrypted, non-replicable identities
No off-site monitoring
Real-time monitoring on demand
No tracking
Full electronic audit trail
Manual decision-making
Data-driven decision-making
Industries we cover

Protection built for every sector.

From high-value luxury goods to fast-moving essentials, Ashol secures the products that matter most — and the brands behind them.

Luxury
Healthcare
Skincare
Lifecare
Textile
Beverage
Who we are

The pillars of Ashol.

ashol (আসল) — Bengali for real. That's the promise: only the genuine gets through.

Innovation

Ashol assures brand protection for innovative industries by securing the supply chain with its very own encryption-safe structure.

Integrity

Ashol is compliant with global standards across all sectors and operations, creating a seamless supply-chain model.

Ingenuity

Ashol guarantees authentication to consumers by safeguarding products and industries through a foolproof digital infrastructure.

Mission

Safeguard health. Protect brands.

Our mission is to safeguard consumer health, protect brands, and strengthen market integrity by delivering secure, end-to-end anti-counterfeit and traceability solutions.

Vision

Authenticity as the standard.

Our vision is a marketplace where authenticity is the standard, not a concern — where every product is genuine by default and trust is built into every transaction.

Contact

Talk to us.

Questions, partnerships, or early access — send us a message and we'll get back to you.

Dhaka, Bangladesh